SLUGGER SLOWPITCH
→ Product launches
Our work with Slugger Slowpitch over the years has focused on producing series of high-energy product launch videos for their new lineups of signature bats, each designed in partnership with top pro players. With our most recent collaboration, shot on location in Orlando, Florida, the project combined action shots, detailed 3D product renders, and athlete-driven storytelling to highlight the performance and personality behind each bat. The final assets were crafted for social media, e-commerce pages, and brand announcements, helping Slugger bring their latest releases to market with impact and clarity.
In addition to the action-driven launch videos, we also produced a series of interview-style reveal pieces for each signature bat. These segments brought together Slugger’s product team and the pro players themselves, capturing the moment each athlete unboxed their new bat for the first time. The conversations covered design choices, performance features, and early impressions, adding a personal, behind-the-scenes layer to the overall campaign. This content not only deepened the storytelling around each release but also gave Slugger versatile assets for social, product pages, and long-form brand communication.
How it was used
The full suite of videos — from the hero product launches to the interview-style reveal pieces — was deployed across Slugger Slowpitch’s social channels and e-commerce product pages to support each bat’s release. The action spots delivered high-impact announcement content, while the interview segments offered deeper context for fans and buyers, enriching the storytelling behind every model. Together, these assets strengthened Slugger’s launch strategy and helped drive engagement, product education, and sales across their digital platforms.
Services
Creative Development
Logistical Pre-Prod
Commercial Production Crew
Editing & Post-Prod
