Subaru
→ commercial
‘Subaru: Road To Adventure’ is a commercial showcasing the 2024 Subaru Forester. Designed to reflect the spirit of adventure synonymous with the Japanese brand, the concept aimed to strike a balance between aspirational storytelling and everyday relatability.
Projects of this scale are very logistically demanding. This one involved weeks of location scouting, equipment tests, safety protocols, weather monitoring, the list goes on. The shoot itself was executed in a single, highly coordinated production day, requiring flexibility and an efficient crew to bring the vision to life.
From a technical standpoint, Road To Adventure really pushed our team to operate with precision across each department. The production featured multi-camera car rigs, drone cinematography, and stabilized tracking shots to capture both motion and environment dynamically. Natural light was leveraged throughout the day, requiring precise planning to maintain continuity as conditions shifted. Post-production involved extensive color management to preserve the Forester’s signature hues and the natural tones of the landscape, resulting in a cohesive visual language that feels authentic yet cinematic.
Services
Creative Development
Script Writing
Logistical Pre-Prod
Commercial Production Crew
Drone Filming
Editing & Post-Prod
